About

Photographer Juergen Teller shot Margot Robbie in our shop window for W Magazine's 2024 Best Performances issue (January 3, 2024) — cross-legged on the floor, ringed by Bebe's wig mannequins with the flame-red beehive over her left shoulder. The shoot landed during the Barbie press cycle. The issue's credits read 'Special thanks to Ms. Bebe at Outfitters Wig Shop in Hollywood,' and Margot came back later with the printed copy to say thanks in person.

Read the story at W Magazine →

Ms. Angie opened Outfitters Wig in 1969 and ran it for decades — she is the foundation everything here is built on, and like a mom to Bebe. Richard Simmons, the famously beloved fitness icon and friend to Hollywood's queer community, was a regular; here they are together at the shop. Just outside, our storefront has anchored the same stretch of the Hollywood Walk of Fame for over fifty years — a snapshot of the warmth and character that has always defined this place.

In August 2024, Los Angeles Magazine named Outfitters Wig the Best Wig Shop in their annual Best of LA issue. Half a century in, still the spot — and proof that a tiny boulevard storefront can hold its own next to anyone.

A Los Angeles Independent feature traces Bebe's path from a singing-and-comedy tour through Europe to walking into Outfitters Wig in 2004 "with a bike and a pair of shoes," then taking over the shop from Ms. Angie. The Marie-Antoinette wig still sits in the front window — same as it did in the '80s. "I want to give back to the Hollywood area, glamour and glitter," Bebe told the paper, promising to "continue the legacy of the house and add a few new fancies."

Outfitters Wig featured in Louis Vuitton's official Los Angeles City Guide. A small shop on the boulevard, a permanent landmark in their book.

We did the wigs for The Masked Singer. Every season we worked on, every character that needed hair — the call came here. The orange Goldfish costume? Ours.

Bebe plays Auntie 'Em in Brandon Rogers' Wicked 3: Witch Please! Brandon shoots multiple productions in our shop and wears our wigs across his channel — when a queer YouTuber needs a 'do, this is where they come.